Copy Trading Gains Traction Among U.S. Investors Through Brokerage Apps
Brokerages are increasingly introducing copy-trading features to their platforms for U.S. users, with eToro founder Yoni Assia predicting it will be a major growth driver. The strategy, which allows investors to mirror the trades of others, is gaining popularity as a 'copy + paste' approach to investing.
While emulating legendary investors like Warren Buffett is not new, modern platforms are reinventing the concept with social networking and automation. Public trade sharing has become more common, with some investors even tracking the portfolios of politicians and officials.
The trend raises questions about performance costs, as active management often underperforms the market. New digital services lower the barrier to entry but may not suit all investors. The Dub app, launched in 2023, represents one of the latest entrants in this evolving space.